Tim Scott is part empire builder, part social enterprise die-hard. He has worked to build his brand, Mitscoots socks, into a big player while giving a huge ‘leg-up’ to the homeless around Austin, TX. With its unique buy one, give one approach to every pair of socks sold and novel hiring practices (most of his staff are homeless), Mitscoots is the living embodiment of a business that does well, while also doing good.

We’d also encourage you to check out their Instagram feed – it’s really fun!

“If it doesn’t scare the crap out of you then maybe the idea’s not big enough”.

IN THIS EPISODE, YOU’LL LEARN:

– What inspired Tim to get into the sock business

– The rationale behind employing and empowering people experiencing homelessness

– Why the one-for-one model works for Mitscoots

– How Mitscoots used crowd-funding to launch

– How to use partners to accelerate your growth, focus on your strengths and ensure you don’t reinvent the wheel

– Advice for starting your “one big thing”.

– Why Mitscoots won’t do something if it only benefits the business and not the people they are trying to help.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Mitscoots Socks

The Indiegogo Campaign

Toms

Thanks for Listening!

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